Who Should Attend This One Day Live Workshop in Dallas?
The accomplished practitioner whose business success does NOT yet reflect your skills as a lawyer.
The successful lawyer who wants or needs to transform the “job” you own into a sustainable law firm business that works for you.
The lawyer who recently started a firm and knows that building a successful law firm is about MORE than just being a great lawyer.
What This Workshop Will NOT Be About?
This workshop will NOT be about how to work more hours in a day!
This workshop will NOT be about buying fancy technology!
Nobody at this workshop will tell you, if only you were a better lawyer that somehow the magic law firm management elves would grace you with their presence and make your business work smoothly for you.
Dear Fellow Lawyers,
Did you know it’s not only possible but surprisingly simple to build a highly-successful…even a “million dollar” solo law firm?
You’ve probably heard plenty of excuses from lawyers who can tell you all the reasons why it’s NOT POSSIBLE. But then how do you explain why or how “some” solo lawyers actually do it?
Without boatloads of working capital when they got started;
Without needing any fancy or complicated marketing technologies;
And no, they’re not all doing PI work.
And they don’t have to compromise their ethics, their professionalism or their self-respect. C’mon let’s give these lawyers the respect they deserve!
They’ve learned how to build a successful law firm. And so can you!
If you’re truly committed to starting, re-starting or get some help in your ongoing efforts to build a highly-ethical and a sustainably-profitable solo or small law firm…this is likely NOT the first program you’ve looked-at to improve the performance of your solo or small law firm.
Let’s face it there’s PLENTY they didn’t teach any of us in law school about how to professionally MANAGE a small law firm. There’s even more they didn’t teach us in law school about how to profitably MARKET a law firm.
In fact you may have even gotten some BAD ADVICE about what it takes to build a successful law firm.
And you’ve been “working hard” to implement it ever since, haven’t you?
Albert Einstein is famously quoted as having said this:
“Insanity is doing the same thing, over and over again, but expecting different results.”
By this definition there are plenty of lawyers running their law firms “insanely”. And plenty more whose efforts are going to make them insane because they just keep trying the same things over & over & over again. Even though the only thing they know FOR SURE is that “the same old” doesn’t work!
But there are some proven principles of small law firm management and marketing which DO WORK. And you can take comfort in knowing that lawyers have been building highly-successful solo and small law firms by following these principles for many hundreds of years.
So if they can do it, why can’t you? The answer is: You Can!
You Can Do It Too (seriously)
If you’ve been diligent about educating yourself, then you already know there is no such thing as a “magic bullet” that is somehow going to build that million dollar law firm for you.
But that doesn’t stop people from trying to sell you their latest “cure-all” or the latest-greatest “secret” or any number of newfangled technology solutions that you supposedly can’t live without!
We empathize with you. Because we’ve been where you’re at! Yes, it can get pretty confusing to avoid buying the next “handful of magic beans”.
And so too many lawyers just give-up and decide to settle for having a mediocre business.
Which by definition means, they limit themselves to having only a mediocre practice.
Which means “enjoying” only a mediocre career.
Sorry if this sounds harsh but deep down you know it’s the truth.
What you probably want is to identify basic, proven, fundamental lessons that lawyers have been using-reliably for hundreds of years to start, market, manage, buy and even to sell successful solo and small law firms.
And you want to know the program comes with the complete peace of mind from a 100% money-back guarantee if you don’t agree it delivers as promised.
What Is A “Successful” Law Firm?
A “successful” law firm is a law firm that serves your financial needs. Without devouring your personal life. And which operates based on fundamental, understandable and reliable systems and procedures for the marketing, management and growth of a solo or a small law firm.
It’s a law firm that makes you happy by enabling you to earn a great living, build wealth, do great work and enjoy the peace-of-mind that comes from knowing you can step-away from your business for 30-consecutive days if you ever want or need-to with full-confidence that upon-your-return you would find:
More money in the bank.
More new clients.
And more value having been delivered to your firm’s current clients, than when you left.
If you’ve “been around the block” when it comes to running your own law firm then you already know it’s not only about how much cash-flow your firm generates. What’s equally-important to your long-term happiness and success is how your law firm generates that cash flow, right?!?!
And you know it’s NOT going to happen by:
X – Wasting your time searching for a “magic bullet”;
X- Gambling on a “Hail Mary” marketing campaign or some “new” untested technology; or
X – Continuing to do things the same way you’ve been doing things expecting to wake-up “someday” with different results.
Instead what’s needed are certain “Best Practices” none of us learned in law school on how to start, market, manage and grow a successful solo or small law firm.
Yes, there are some time-tested, low-tech and no-tech law firm “best practices” for law firm management, marketing, and growth systems that successful lawyers have been using for hundreds of years to build their law firms. And respectfully, unless you already have a successful law firm that’s living up to all of your expectations (financial, personal and your professional aspirations too) then the evidence would seem to suggest you probably have NOT been exposed to these best practices yet. Or it may be time for a refresher course.
So at this point you can either click-away from this letter to go chase your latest distraction – and plenty of lawyers will.
Or you can do what the most successful lawyers do and make a decision to learn. So that you can implement. So that you can get the results you’re after…
What Do I Get?
By the end of this Game Changing full day workshop, you will personally work with the master of small law firm growth, RJon Robins and you will:
Have a step-by-step MARKETING ACTION PLAN for increasing your revenue by at least $100,000 per year (without working an extra 100 hours)
Know how to make more confident and more profitable MANAGEMENT decisions based on the SIX key numbers that the managing partners of the most successful law firms monitor every month; BONUS: you will know what reports to ask for, what those reports mean, and how to make better management decisions based on those reports.
And you will discover 12 things you can begin doing TODAY ranging from “low-tech” to “no-tech” that will enable your law firm to run at a profit even while you are away for 30 consecutive days.
PLUS because of the nature of this workshop and our decision to limit the number of seats you will have plenty of access to RJon Robins to ask your most challenging questions and get concrete answers that are directly-responsive.
Just imagine walking out of a workshop with a clear answer to Your Most Urgent Question about marketing or managing your law firm.
Who Is RJon Robins?
RJon was a solo practitioner who learned “the hard way” what happens to great lawyers who work very hard for their clients, but without enough know-how when it comes to the business of managing or marketing a small law firm.
Between 1999-2001 RJon served as the only lawyer in history to be a full time Small Law Practice Management Advisor with The Florida Bar’s World-Famous Law Office Management Assistance Service (LOMAS). There, he had the unique opportunity to help more than three thousand solo and small law firm owners with virtually every aspect of starting, managing, marketing and growing a successful law firm.
In 2009 Microsoft engaged RJon’s services to produce and present “The National Solo & Small Law Firm Success CLE Tour” which was hosted by 20 local bar associations and law schools nationwide. LexisNexis later joined that tour as a sponsor too, between 2010-2011.
Today RJon works with ambitious and entrepreneurial solo lawyers. And small but highly-successful single-shareholder small law firms across the Country.
“Happy lawyers really do make more money. But it’s not just about the money. Not everyone needs to or even wants to have a ‘million dollar’ solo law firm.” Robins says, “What’s important for every lawyer who owns his or her own law firm is to master these skills of law firm management and marketing. So you can enjoy the confidence to know you can build whatever type of law firm you choose.”
Not For Everyone.
This workshop isn’t priced to compete with a traditional “CLE” program where half the audience is there just to claim their credit and go home.
The ticket price for this program is designed to exclude the casual attendee and ensures you are surrounded only by other serious and like-minded entrepreneurial lawyers such as yourself. This means you’re likely to learn as much from the questions being asked as from the answers and the lessons being presented.
We understand you may not be used to investing one thousand dollars to attend a regular CLE program. And you’ll note we didn’t price the program at $997 or any other such nonsense. Because this isn’t a regular CLE program. Instead, it’s a highly-interactive solo and small law firm management and business development workshop designed to deliver more $100,000 of value to the “right” sort of lawyers.
We think you’re worth it and we hope you agree. But just to make this a VERY easy decision for you, this workshop comes with complete peace of mind that you have made the right decision
If by the lunch break you are not completely comfortable that this program is priced appropriately simply come to the back of the room to be excused and you will receive a refund-check on-the-spot.
We know you don’t want to come and be disappointed. And we don’t want to have to issue any refund checks. So sign up today before all the seats are gone.